CREATIVE BRAND STRATEGY - PROJECT 2

Alicia Lee Hui Min (0331719)

Creative Brand Strategy

Project 2 - Ideation

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I N S T R U C T I O N S






Compilation of 100 iconic symbols 

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R E F L E C T I O N

Experience
This project was very similar to the assignment in our Brand Corporate Identity which was quite a refresher again on logos.

Observation
Through collecting the logos, I've realised that a lot of logos now prefer to be flat rather than being dimensional and they tend to use a limited colour palette.

Findings
I found myself to have a better understanding logos and found this assignment quite easy as it was almost the same as the previous semester.